The Uber Rewards loyalty program: status, points and perks explained

The Uber Rewards loyalty program: status, points and perks explained

Uber plans to roll out its new Uber Rewards frequent flyer rider scheme on a worldwide basis, including Australia, with passengers enjoying perks such as surge-free pricing, priority airport pick-up and free "surprise upgrades" from UberX bookings to a premium Uber Black ride.

The program will launch across the USA in the coming months, and a spokesperson for Uber spokeswoman tells Australian Business Traveller "we are planning to expand this program internationally (although) unfortunately I can't give you any indication of timing for Australia yet."

Uber Rewards will be free to join, with passengers starting at the most basic Uber Rewards Blue level and then working their way up the ladder to Uber Rewards Gold, Platinum and Diamond status.

How to earn Uber Rewards points

Uber Rewards points are earned on a per-dollar spend at the following rates:

  • three points per dollar spent on Uber Black and Uber Black SUV trips
  • two points per dollar spent on UberX, UberXL, or Uber Select trips
  • one point per dollar spent on Uber Eats and Uber Pool trips

You can of course redeem Uber Rewards points on rides. 500 Uber Rewards points – equivalent to $250 spent on Uber Select rides, for example – is equivalent to $5 in Uber credit towards any nominated ride.

How to earn Uber Rewards status

Each Uber Rewards point, whether you spend it or save it, is added to your overall account balance. The qualifying 'earnings periods' for Uber Rewards status is six months long, based on your joining date for the scheme. Once you move up in status, such as from Gold to Platinum, that new status is yours for the rest of the earnings period and across the next six months.

Uber Rewards Gold status

Uber Rewards Gold status is yours after earning 500 points, which most business travellers and regular Uber users will find easy to clock up.

The main benefit of Uber Rewards Gold is 'flexible cancellations' – if you've called for a pick-up but realise you won't be ready on time, you can cancel and rebook within 15 minutes and have the cancellation fee refunded.

Uber points out that these cancellations can be used once per hour at most, up to three total uses per month "and may not be available in all locations, such as certain airports and venues/stadiums."

Uber Rewards Platinum status

Uber Rewards Platinum status needs a loftier 2,500 points on the clock, and adds two more perks:

  • nominate any single route (typically between your two favourite places, such as your home and the airport) and this route will be 'price-protected' against slow rides due to traffic or peak surge charges, albeit only on UberX and only up to 'a 35% maximum discount per ride'. If your ride is super-slow or the surge factor is say 1.5x, you could still be up for the difference
  • Uber also promises priority pick-ups to reduce waiting time at airports

Uber Rewards Diamond status

Uber Rewards Diamond status is yours after racking up 7,500 points, for which you also get

  • free 'surprise upgrades' on UberX bookings to the likes of an Uber Black
  • an option in the Uber app to restrict your ride request to only highly-rated drivers
  • three free Uber Eats deliveries every six months
  • and premium telephone support which Uber says will deliver faster response times "from our most experienced customer support agents"

The first cities to see Uber Rewards include Miami, New Jersey, Denver, Tampa, New York City, Washington DC, Philadelphia, Atlanta and San Diego.

As Uber Rewards launches in each city, local users will see a pop-up screen in the Uber app inviting them to sign up to the loyalty scheme.

David Flynn
David Flynn is the editor of Australian Business Traveller and a bit of a travel tragic with a weakness for good coffee, shopping and lychee martinis.
 

4 comments

  • Will Dutton

    Kinkade

    19 Nov, 2018 10:05 am

    hmm, I already get those complimentary upgrades. Would love the phone support as my travel report always needs chasing up.
    No member give thanks

  • martinmemo

    martinmemo

    19 Nov, 2018 12:40 pm

    Looking forward to this. Long overdue. Been enjoying Grab 'Platinum' in Asia and it makes a noticeable difference when booking at busy times. Hope similar priority is given on uber and I hope the status is noticed across boarders.
    No member give thanks

  • Blake

    Blake

    19 Nov, 2018 02:03 pm

    Does the Uber app work in Asia by integrating with Grab? ( I havent been there since the Uber-exit) I just noticed that I cant even re-install the Grab app on my phone, its alwys been funny that it malfunctions when out of a Grab country.
    No member give thanks

  • martinmemo

    martinmemo

    19 Nov, 2018 02:08 pm

    Uber doesn't work at all when grab is around. And they don't integrate either. Weekend in Hong Kong on uber, accidentally opened grab while there, when I landed back in Manila it wasn't working properly and none of my prepaid peso was showing haha. Accepts credit card payments in some counties but not in others. Very strange service.
    No member give thanks

Guest

24 Jul, 2019 07:18 pm

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