British Airways has begun to pull back the veil on its new first class seats and cabin for the airline's Boeing 787-9 Dreamliner, which takes to the skies in October.
The new-look BA First has been created specifically for the Boeing 787-9 and will see just eight seats nestled into the Dreamliner's nose.
The palette and general design ethos is similar to that of first class on BA's Boeing 777-300ER and Airbus A380 flagships (below) but with more of a feeling of subdued elegance, including gentle lighting and lush-looking quilted seats.
Each of those new seats is in turn a measured upgrade to BA's current First.
Developed for BA by London design firm Forpeople, BA says the seats take into account extensive feedback from its regular first class travellers.
For example, the large 23 inch screen (which is partnered to a smaller touchscreen controller with an independent display) is now fixed in position so that movies and TV shows can be enjoyed on a 'gate to gate' basis rather than having to stow the screen during taxi, take-off and landing.
The coat locker is now accessible without passengers having to move from their seat, while a mirror has been fitted to the inside of a cabinet door.
There's also additional storage where passengers can park their inflight gear, with a new ottoman next to the adjustable footstool offering room for shoes, handbags and other personal items.
A locker positioned at eye-level is intended for smaller personal effects such as tablets, reading glasses and amenity kits.
Also evident in the photo above: a nook next to the armrest where you can stow a smartphone or tablet while it's being charged by the nearby USB port.
The following video clip provides a quick first look at the cabin and seats:
Although BA is trumpeting the Boeing 787-9's first international flight from London to Delhi on October 25, a spokesperson for the airline says the jet will first enter service in a three-class configuration on flights to Austin and Toronto.
In this configuration it'll have an extended Club World business class cabin at the pointy end, but prior to the Delhi debut will be wheeled back into the workshop for the new First suites to be installed.
The next destinations on the 787-9's dance card list will be Abu Dhabi, Muscat and Kuala Lumpur, although BA doesn't yet have start dates for those Dreamliner services.
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About David Flynn
David Flynn is the editor of Australian Business Traveller and a bit of a travel tragic with a weakness for good coffee, shopping and lychee martinis.