Singapore Airlines will overhaul its flagship lounges at Changi’s T3 terminal, updating the almost decade-old facility to the airline’s new design.
The sweeping make-over will extend from the business class and first class lounges through to The Private Room, as well as the KrisFlyerGold lounge for top-tier Star Alliance frequent flyers travelling in economy.
AusBT review: Singapore Airlines' The Private Room first class lounge
The new lounges will also represent an evolution of the current ‘home away from home’ template (shown in photos on this page) which debuted in Sydney in December 2013.
“This ‘home’ concept has been very well received across the different new lounges have opened” said Singapore Airlines CEO, Mr Goh Choon Phong, “and along the way we have also learned what we can refine from the initial concept, because it was brand new concept.”
“The next couple of lounges in the new concept to be launched are Brisbane and Bangkok, and when you look at Brisbane for example and contrast it with Sydney you will see that it has evolved” Goh recently told Australian Business Traveller.
Goh said that the design of each new Singapore Airlines lounge will “take into account the feedback from our customers and what else they want to see, what else will make them feel comfortable and relaxed.”
“And you can count on all this learning to be incorporated in the flagship lounges in Singapore.”
The revamp will be a substantial project given the uniquely ‘nested’ layout of Terminal 3’s SilverKris lounge hub compared to more traditional layout where each lounge has its own footprint and entry.
Goh expects the T3 lounge upgrade to take place “in the next few years” but doesn’t have a timetable locked down, saying “it’s something that we are still looking at.”
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About David Flynn
David Flynn is the editor of Australian Business Traveller and a bit of a travel tragic with a weakness for good coffee, shopping and lychee martinis.