Marriott Rewards, Starwood Preferred Guest and The Ritz-Carlton Rewards schemes will finally come together under the single Marriott Bonvoy loyalty program from February 13.
Marking the culmination of the long-running merger between Marriott, Starwood and The Ritz-Carlton, Marriott Bonvoy becomes the unified reward scheme for the 120 million members currently enrolled across today’s three separate programs.
As the trio of schemes have already adopted common features, status benefits and points earning and redemption rates across the board, there’ll be little practical change for members at this stage of the game except for the naming of elite tiers.
From February 13, the Starwood Preferred Guest and Ritz-Carlton Rewards websites and mobile apps will also be deactivated, with all members of the now-giant loyalty program able to access their account through the Marriott website and a new Marriott Bonvoy app under the same login.
Mobile users who already have today’s Marriott Rewards app installed on their device will find this automatically updated to Marriott Bonvoy from February 13, while those relying on the separate SPG or Ritz-Carlton apps will need to download and use the new Bonvoy app, once released.
With the dust now settling on the Marriott, SPG and Ritz-Carlton megamerger, here’s everything you need to know about Marriott Bonvoy.
Marriott Bonvoy: elite membership tiers
As travellers climb the ranks of the Marriott Bonvoy program, here’s how each tier is unlocked.
- Member (entry-level): For guests who stay up to nine nights per year.
- Silver Elite: Travellers who stay for 10-24 nights per year.
- Gold Elite: Guests who accrue 25-49 hotel nights per year.
- Platinum Elite: For those who amass 50-74 nights per year.
- Titanium Elite: Renamed from the previous Platinum Premier Elite, requiring 75-99 nights per year.
- Ambassador Elite: Replacing the outgoing ‘Platinum Premier Elite with Ambassador’ tier, earned after staying for $100 nights paired with US$20,000 in annual qualifying spend.
Importantly, if you already hold one of these tiers as a Marriott Rewards, Starwood Preferred Guest or Ritz-Carlton Rewards member, your status under Marriott Bonvoy will reflect this.
The only difference is for current Platinum Premier Elite cardholders – who’ll now become Titanium Elite guests – and for Platinum Premier Elite with Ambassador travellers, who’ll now be known as Ambassador Elites.
Marriott Bonvoy Member benefits
Even without elite status, base-level members of the free-to-join Marriott Bonvoy program enjoy complimentary in-room Internet access across Marriott International hotel brands such as The Ritz-Carlton, Westin, St. Regis, Renaissance, Sheraton, Marriott – of course – and many more.
Being a member also facilitates your access to online check-in via the Marriott Bonvoy app, where you can file any special requests, share your arrival time and also check-out to save time on departure.
On most hotel stays, members will earn 10 Marriott Bonvoy points per eligible US dollar spent, with higher-tier members earning bonus points on this rate, as below.
Marriott Bonvoy Silver Elite benefits
Compared to regular members, Silver Elites earn 10% more Marriott Bonvoy points on hotel stays, and can request a complimentary late check-out at the discretion of the hotel.
Marriott Bonvoy Gold Elite benefits
Building on the benefits of Silver, Gold Elites find their points bonus boosted from 10% to 25% on hotel stays, with a further ‘welcome gift’ of bonus points served on top.
Standard complimentary room upgrades are also possible subject to availability, as are late check-outs until 2pm. When surfing online during each stay, Gold Elites also receive “enhanced Internet” compared to regular members at properties that provide more than one connection speed.
Marriott Bonvoy Platinum Elite benefits
As you continue to climb the loyalty ladder, Platinum Elite introduces free daily breakfast or a local amenity in its place, with space-available room upgrades to standard suites rather than only standard rooms at Gold Elite, and with late check-outs until 4pm, again subject to availability.
Holding a Platinum Elite card also opens the door to hotel Club Lounges, Executive Lounges or Concierge Lounges where available, regardless of the room type booked, plus five ‘suite night awards’, which each allow you to confirm your upgrade to a suite before arrival.
Finally, while Gold Elite members earn 25% more points on hotel stays compared to regular members, for Platinum Elites, that’s pushed to 50% more points – plus that handy welcome gift of bonus points on top.
Marriott Bonvoy Titanium Elite benefits
Formerly the Platinum Premier Elite tier, Titanium Elite cranks out points at even higher rates with a generous 75% bonus.
You’ll also gain a further five ‘suite night awards’ – 10 in total each year considering the five earned from Platinum Elite – which can again be used to secure upgrades where they matter most, such as when travelling with a partner or for a special occasion.
Marriott Bonvoy Ambassador Elite benefits
As the very top tier in Marriott Bonvoy – and formerly known as the much wordier ‘Platinum Premier Elite with Ambassador’ – Ambassador Elite guests receive Ambassador service: that’s a dedicated contact at Marriott HQ who personally takes care of your bookings, enquiries and preferences.
Ambassador Elite guests also enjoy access to Your24: an exclusive benefit that allows you to check into a hotel and depart 24 hours later while only paying for a single hotel night: particularly useful at airport hotels.
As an example, if you checked in at 9pm, your room would be yours until 9pm the following evening at no extra charge, rather than having to either vacate by 4pm via the regular late check-out privilege afforded to Platinum Elites and above, or purchasing another night to stay longer.
For more on the Marriott Rewards, Starwood Preferred Guest and The Ritz-Carlton Rewards merger, including information on the earning and redeeming of hotel loyalty points and frequent flyer points, continue reading AusBT’s extensive coverage:
- Revealed: Marriott's new mega hotel loyalty program
- Five things you need to know about Marriott’s new loyalty program
- Marriott's new program: winners and losers from Marriott Rewards
- Marriott downgrades elite status for SPG Gold members
- Winners and losers from Starwood SPG in Marriott's new program
- Marriott's new program: how many points you'll need to book a stay
- Revised American Express points transfer rate for SPG, Marriott
- Travellers take measure of the Marriott-Starwood merger
- How to merge your Marriott, Starwood Preferred Guest accounts
- Fast-track to Marriott Gold, Platinum status