Star Alliance will open its new Amsterdam lounge on March 7, representing a substantial upgrade to the airport’s original Star alliance lounge, not only in capacity – with room for as many as 200 passengers – but in offering large windows with a view across the tarmac.
“The current lounge at Schiphol is encapsulated by walls, so you don't have any windows or access to the outside world” explains Christian Draeger, Vice President for Customer Experience at Star Alliance.
"But with some restructuring of the airport, we had the opportunity to get a space which was really dedicated to being a lounge, with high ceilings and big windows, and a view onto the tarmac where customers have a sense of being at the airport,” Draeger tells Australian Business Traveller.
“This was really important to us, because once we open in March, our customers will have significantly better lounge than today. We're quite excited about that.”
As with other Star Alliance lounges, the new Schiphol den will will reflect its location – “we’re trying to give a sense of Amsterdam, a vibrant and attractive city, and a sense of Holland,” Draeger says – and allows further room for expansion “to increase capacity if we see more growth.”
The Amsterdam lounge will cater for business class travellers and top-tier frequent flyers on the 15 Star Alliance member airlines flying out of Schipol airport’s Schengen zone and be geared more towards flights within Europe.
Reflecting this, Draeger believes that travellers’ stays will be shorter and typically more for business than leisure.
“Hence, the lounge will have a lot more focus on being a comfortable place to work as well as relax. While the lounge will still offer a good degree of interaction in the food and beverage experience, more focus will be placed on a buffet service which is more convenient for guests with less time to spend in the lounge.”