Pop-up restaurants are the latest buzz in dining and now these temporary delights are making their way into airport lounges to expand their reach from foodies to frequent flyers.
Qantas is set to launch a series of ‘pop-up dining experiences’ at its Qantas Club lounges under ‘YUM’ banner.
The airline teases that YUM will involve “some of Australia’s best food innovators”, with full details to be revealed today.
Meanwhile, Virgin Atlantic has just finished its first pop-up experiment at London’s Heathrow airport featuring Soho’s acclaimed Peruvian restaurant Ceviche.
During a week-long stay at Virgin Atlantic’s Heathrow Clubhouse Ceviche served up a selection of its signature dishes such as drunken scallops (king scallops with pomegranate, Pisco and coriander oil) and ensalada de quinoa (quinoa cereal salad with Limo chilli, red onions and lime juice vinaigrette).
Ironically, Ceviche started life as a pop-up restaurant itself in London last year before moving to permanent digs in Soho in March.
“At Ceviche we love doing things people have never done before” said Ceviche founder Martin Morales, pictured above. “Innovation is key in what we do, and above all it’s fun to do new stuff.”
The samplers were served free but it was a be-quick-or-miss-out venture, with meals on offer for just 30 minutes between noon and 12:30pm.
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About David Flynn
David Flynn is the editor of Australian Business Traveller and a bit of a travel tragic with a weakness for good coffee, shopping and lychee martinis.